Check out this incredible portfolio for Jorge Aguilar. Some exciting examples of custom typesetting.
When it comes to exquisite typesetting, vector art is hands down the most accurate. One could argue that Adobe Illustrator was designed around the classic principals of hand written Typography. This makes outstanding designers like Jorge shine. The application is merely an extension of what this truly is – art.
Charlotte's Express is one of America's leading produce cartage companies. The owner wanted to name the company after his daughter Charlotte whose initials are CK. I hid these letters in the logo and kept it simple.
This branding was presented and approved in the first round. The rest of the designs followed a day later making this project not only strategically sound but swift in execution.
Credits
Charlotte's Express - Branding
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